Privacy Policy
How we collect, use, share, and protect your personal information.
Last updated: August 17, 2026
This Privacy Policy explains how SET Financial Corporation ("SET," "we," "us") collects, uses, and shares information when you visit setfinancial.com, submit a request to be connected with a third-party lender, or hold, manage, or previously applied for a SET-serviced account. SET Financial is a licensed lender that services existing customer accounts; for new loan requests, we connect consumers with third-party lenders and lending networks, who make all loan and credit decisions. For details about how we handle nonpublic personal financial information under the Gramm-Leach-Bliley Act, see our GLBA Privacy Notice (PDF). For our text-message program, see our Mobile Terms and Conditions.
Information We Collect
- Application and account information you provide: name, address, date of birth, Social Security number, income and employment, bank account details, and mobile phone number.
- Verification information: credit and identity data obtained to process and service your loan.
- Website and device information: IP address, browser type, pages viewed, referring URL, and similar data collected through cookies and comparable technologies.
How We Use Information
We use information to evaluate and process loan applications and requests, service and collect loans, verify identity, prevent fraud, comply with law, operate and improve our website, and communicate with you about your application and account.
How We Share Information
We share information as needed to provide our services and as permitted by law — for example, with service providers who work on our behalf (such as identity verification, payment processing, and messaging vendors) under contracts that restrict their use of the information, and with credit bureaus, regulators, and other parties as required or permitted by law and described in our GLBA Privacy Notice.
Existing-customer and loan-servicing information. Information about your existing SET Financial account and our servicing of it is nonpublic personal financial information handled under the Gramm-Leach-Bliley Act and our GLBA Privacy Notice. We do not sell this existing-customer, loan-servicing information; we share it only for the everyday business, servicing, legal, and permitted purposes described in that notice.
New-loan referral information. When you submit a request through our new-loan referral service, the personal and financial information you provide is shared with — and may be sold to — third-party lenders and lead-purchasing networks so they can present loan offers to you. This referral data flow is separate from the servicing relationship above. You may opt out of this sale or sharing as described in "Sale and Sharing of Your Information" below.
Sale and Sharing of Your Information
By submitting your information through our new-loan referral service, you consent to SET Financial sharing and selling the personal and financial information you provide — including your name, contact information, date of birth, Social Security number, income, employment, and bank account information — to third-party lenders and lead-purchasing networks so they may present loan products to you. Residents of California and other states with applicable privacy laws have the right to opt out of the sale or sharing of their personal information. To exercise this right, contact us at cs@setfinancial.com or 800-803-2510. See below for the categories of information we collect and disclose.
Mobile Information and Text Messaging
No mobile information — including your phone number and your SMS opt-in and consent — will be shared with or sold to third parties or affiliates for marketing or promotional purposes. Text-messaging originator opt-in data and consent are not shared with any third parties. The categories of information we may share with service providers to operate our services exclude text-messaging originator opt-in data and consent. This carve-out applies even where you have consented to the sale or sharing of other information through our new-loan referral service.
If you opt in to our text-message program, we use your mobile number only to send the account and payment servicing messages described in our Mobile Terms and Conditions. Consent to receive text messages is not a condition of any loan or of loan approval. Message frequency varies. Message and data rates may apply. Reply STOP to opt out or HELP for help at any time.
Your Choices
You may opt out of text messages at any time by replying STOP. You may opt out of marketing email using the unsubscribe link in any marketing message. You can manage cookies through your browser settings. To opt out of the sale or sharing of your new-loan referral information, use the contacts in "Sale and Sharing of Your Information" above or "Your Rights to Limit Sharing" below.
Your Rights to Limit Sharing
Federal law gives you the right to limit some, but not all, sharing of your personal information. You can limit:
- Sharing for affiliates' everyday business purposes (information about your creditworthiness)
- Affiliates from using your information to market to you
- Sharing for nonaffiliates to market to you
To limit sharing, please contact us at:
Phone: 800-803-2510
SMS: 803-596-0404
Email: cs@setfinancial.com
Mail: SET Financial Corporation, 5540 Centerview Dr Ste 204, PMB 712445, Raleigh, NC 27606
Please note that federal law does not allow you to limit sharing for everyday business purposes, such as processing transactions or reporting to credit bureaus.
Security Measures
We use security measures that comply with federal law to protect your personal information from unauthorized access, use, or disclosure. These measures include:
- Computer safeguards and secured files
- Secured buildings and facilities
- Encryption of sensitive data
- Access controls and authentication
- Regular security assessments
Cookies and Tracking Technologies
We use cookies and similar tracking technologies to:
- Measure site activity and improve user experience
- Maintain your identity as you navigate through the website
- Allow you to access your account and apply for loans
- Analyze how visitors use our website
We may also use third-party advertising companies to serve ads on the Internet. These companies may use information about your visits to our website and other websites to measure ad effectiveness. The use of their cookies is subject to their privacy policies.
Children's Privacy
Our website and services are intended for U.S. residents age 18 or older and are not directed to children. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.
Changes to This Policy
We may update this Privacy Policy from time to time. We will post the revised version on this page with a new "Last updated" date. Your continued use of our website or services after such changes constitutes your acceptance of the updated Privacy Policy.
Contact Us
If you have questions or concerns about this Privacy Policy or our privacy practices, please contact us:
SET Financial Corporation
5540 Centerview Dr Ste 204 PMB 712445
Raleigh, NC 27606
Phone (toll-free): 800-803-2510
SMS: 803-596-0404
Email: compliance@setfinancial.com
NMLS #1952099
Last updated: August 17, 2026